How Can We Improve Your Site?
There's no point paying us to improve your website unless you have objectives you want to attain. Don't just change the whole site because you're sick of the old design - that's wasting your hard earned money. But do change it if it isn't performing properly: if the design looks unattractive; if it is hard for visitors to use; or if search engines aren't picking it up. That will be money well spent. Ask your customers what they think - if they don't like it, it needs changing.We can improve the following areas of your site:
- Usability: If a site is unusable or confusing, visitors will often leave without finding out the information you want them to. We will check through your website and make all aspects easier to use, based on our extensive research and experience. Items that we look for include: inconsistent or hidden navigation; buttons and links that perform unexpected actions; and text that can't be read. We ensure that your site is usable in all major web browsers, not just the most popular browser.
- SEO: SEO stands for Search Engine Optimisation, which is the act of optimising a website so that search engines can pick it up and rank it higher. We use proven techniques to ensure that your prospective customers can find you, and find you before they find your competitors. For an example of what we can do, search for "web design canberra" in Google.
- Credibility & Authenticity: Have you ever seen a website that just can't stop talking about it's awesome service that you just have to try because everyone else has tried it? Usually the immediate impression is that the business is over-confident of themselves. But does your website do the same? We will check through your site's text to ensure that it will convince customers to trust you. We check that you outline the measures you will take to protect their personal information, that you explain your services fully and truthfully, and that you include your full contact details in a prominent place.
- Professionalism: Above all, your site needs to look good. Customers won't feel confident buying from you if your site looks like it was put together by a 10 year old. We will check through your site to ensure that spelling and grammar are correct; that colour choices and design features are easy on the eye; and that animations and effects don't take away from your desired image.